Recently, I was talking to a friend about our respective jobs. I noted that — after forty years — I finally have the job I was looking for. One that allows me to earn a living and not give it a second thought once I leave for the day. No pressure. No meetings. No bosses with nothing to do all day leaning over my shoulder. No unnecessary or unrealistic goals. No disruptive co-workers. Is it the best job I've ever had? (and I have had a lot!) No. That would be the first job I ever had.
After I had outgrown setting up a Kool-Aid stand on the cement apron of the driveway of my parent's house, I was recruited by my brother Max's friend Gerb to join the ranks of a little business enterprise he had started and was trying to grow. Gerb (that's pronounced with a hard "G") was a tall, lanky jovial guy with a giant shock of curly hair and a keen entrepreneurial mindset. Max told me that Gerb had a crew of kids about my age (that would be 14) set up in various, carefully selected locations throughout Northeast Philadelphia, selling soft pretzels. Soft pretzels are a staple food in Philadelphia, so they would — no doubt — sell like hotcakes! (Is that what they call a "mixed metaphor?") To this day, I still describe Philadelphia soft pretzels as "my kryptonite." Many people in the City of Brotherly Love feel the same.
Without even asking, Max volunteered me to join up with this little venture. Honestly, I didn't object. School was out for the summer and, at 14, I certainly could use a little extra money. After all, comic books and pizza didn't buy themselves. So, it was settled and I was officially among the gainfully employed. This was also my opportunity to help my brother out. He had been friends with Gerb for some time, but he didn't know his actual name. Everyone just called him "Gerb." Coincidentally, I went to school with Gerb's younger brother, who was also called "Gerb," but I knew that his real name was "Howard." I could only assume that the elder Gerb had a real name as well.
Early one summer Saturday, Gerb pulled up in front of my house in his tan Camaro. He honked the horn a couple of times and I bounded out of the house, ready for my first day of selling pretzels. I brought a big insulated jug of my mom's "world famous" iced tea to keep a potential mid-day thirst at bay. I also brought a peanut butter sandwich — in a bag stuffed in my pocket — that was in the process of being violently disfigured as I took a seat in the passenger's side of Gerb's car. Gerb — with a big grin on his friendly face — drummed on the steering wheel as he drove me out to my chosen spot. He explained the simple procedure of selling pretzels and how much to charge. "When someone asks the price," he began, "tell them 'four for fifty.' That way you have a better chance of selling four pretzels at one time." Always thinking, this guy Gerb! He gave me a stack of brown paper bags, the kind my mom would pack my school lunch in and the kind I was involuntarily mangling in my pocket at this very moment. I was instructed to fill a dozen or so bags with four pretzels each and have them ready to go for customers, the majority of whom I'd be doing business with through their driver's side window. You see, my little retail outlet was a card table set up on an eight-foot-wide median strip of a rather busy neighborhood thoroughfare.
Gerb pulled up to said median and set his four-way hazard flashers on. He hopped out of the car and I did the same, grabbing the flattened card table from the back seat. He popped open his trunk and removed a large plank of discarded faux wood paneling upon which rested a pile of soft pretzels, connected in the baking process in long rows, stacked on top of one another. I quickly extended the legs of the table and Gerb plopped the plank of pretzels on its surface with a thud. He jammed his hands in his pockets and extracted a fistful of change. "Here," he said, "this should get you started." He jumped back into his car and, as he drove off, he said, "I'll be back around three to pick you up. Good luck." And off he went.
And there I was.
I immediately started bagging four pretzels at a time, as I was instructed. Cars zoomed by me on both sides and it was a little jarring at first. Within a minute or two, a car pulled up and the driver barked, "How much?" in my direction. Startled, I meekly replied, "Um...four for.... um... fifty." I struggled as I tried to remember all of the simple directions Gerb imparted to me. "Gimme four," the driver said and he waved a dollar in my direction. I handed him a bag, took his dollar and fished two quarters out of my pocket from the supply of coins Gerb gave me. The whole exchange took about 60 seconds. Shit! This was gonna be easy!
And to be honest, it was.
In Philadelphia, pretzels practically sell themselves. Everyone in this city grew up eating them. For goodness sake, I loved them! They are delicious, convenient, easy to handle and available all over the place. And buying them from some kid standing on a median strip in the middle of Bustleton Avenue wasn't the least bit odd in 1975. That summer was great. Gerb picked me up every morning at my house and came by around three in the afternoon the collect me, the table and the empty hunk of paneling... because I always sold out. Always. The days were filled with an interesting assortment of characters, including my current Social Studies teacher (who, at first, scared me, but became a daily customer) and a driver from a nearby funeral home who stopped to inquire the price of my salt-and dough wares while transporting a casket in the back of his vehicle... with a long procession of funeral attendees behind him. I witnessed accidents, police chases, terrible drivers and even a fist fight. It was more excitement than a 14-year old could take.... and I loved every minute of it.
Before the summer ended, Gerb decided to move on to bigger and better pastures. He sold his business to Jeff, another one of Max's friends. I wasn't too keen on this new guy. He seemed to only be interested in the money, as the first thing he did was raise the prices a full quarter. This cut down on business and angered those regular customers who had been paying less just a day before. One morning when he picked me up, I told Jeff that this would be my last day.
After that, I worked in a slew of jobs in retail stores for bosses who were assholes. After attending art school, I worked in a slew of jobs in my chosen field for bosses who were also assholes.
I still love pretzels though and, every winter, I wear this scarf to remind me how much I do.
Available from your pals at South Fellini.
By the way, Gerb's name was Rob.
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